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This is my first income report to share! I decided a few weeks back that I would start to share my monthly blogging income report with my followers and readers. My intent is never to publish these post to brag but only to inspire and show my readers and followers just what is possible for a stay at home mom who started a home base business from scratch and with some hard work, and a lot of determination!

I am not going to lie, it is a little weird publishing my income reports for all my loved ones, friends and family to see, but that’s the trade off that I accept for the transparency that it provides to my readers and followers.

In these blog income reports, I will be reporting my blogging income and expenses as well as my online stores (Etsy & Shopify) income and expenses. I will also go through some insights to any recent changes I have made to my blog and shops. I want to be totally transparent and share what has worked for me, how much money I am making and what I need to improve on and much, much, more!

April was my ninth month working full time from home. July 2018 was when my family and I decided it was time for a change and live our dream, by owning and setting up our homestead and working from home. My husband sold his business and was officially retired as a stay-at-home dad.

I launched this blog back in February of 2015 but only started taking my business more seriously nine months ago (July 2018). Our goals for us was wanting to work from home, making up our own working hours, travelling when we wanted too and even taking our business with us when we travelled. All of these goals is what motivated me to get serious and treat my side hustle more like a business and start to earn a full time income from home.

MY APRIL 2019 BLOG INCOME 

Please note the amounts below are in Australian Dollars and in some cases I have rounded it up to the nearest dollar.

  • Advertising Revenue: $2041.57 (Google Adsense)
  • Youtube Revenue: $150
  • Amazon Affiliate Revenue: $226
  • Sharesale Affiliate Revenue: $480 (Breakdown Below)**
  • Other Affiliate Revenue: $75 (Photoshop, Etsy etc)
  • Product Revenue: $1764 (Etsy, Shopify, Teachable) ***
  • Consulting / Mentoring: $150 (1 on 1 coaching for Photoshop

Total Blog Income = $4886.57

** The Sharesale income includes income from PicMonkey, Silhouette Distributor, Cricut, The Hungry JPEG, Craft Bundle & Designer Bundle

*** The Product income includes income from my Etsy Store, my Shopify Store and my ecourse Silhouette Studio Ecourse & Photoshop Ecourse

MY APRIL BLOG EXPENSES

Please note the amounts below are in Australian Dollars and in some cases I have rounded it up to the nearest dollar. Please also remember when first starting out your expenses wouldn’t be as high as mine.

  • Convertkit (email serves): $143
  • Etsy Seller Fees: $23
  • Adobe Program (Photoshop, Lightroom, Adobe Acropro): $41
  • Dropbox: 15
  • Shopify Monthly Fee: $35
  • Digital purchases (Clipart, Digital paper, templates etc): $24
  • Bank Fees (Paypal, Bank Fees): $43

Total Blog Expenses: $324.00

The following are my blogging expenses that I have paid annually. You normally get a better deal when paying in full for the whole year:

  • Tailwind (Social Media Scheduler): $120
  • Bluehost (Hosting Provider): $384.28
  • Domain Name: $21.94
  • Elementor Pro (Page Builder WordPress): $49

When you first starting out, you probably won’t have as many expenses as I have. In fact when I first started my online business I only had about $50 worth of expenses.
Also, isn’t it amazing I can make nearly $5k a month working only 27 hours a week and only spending $324? Do you know of any other business where that’s even an option? Of course, the sweat equity poured into this is immeasurable, and I know that.

MY APRIL BUSINESS GOALS

For April my blog / shop goals were as follows:

  • Publish new content on my blog every week (almost made it!)
  • Make new pins to add to my Pinterest Account
  • Add 5 new listings to my shop (Etsy & Shopify)
  • Update my homepage to my blog
  • Start recording my new upcoming courses
  • Redo old blog posts

MY TIME SPENT WORKING ON MY BUSINESS

27 hours/week

When I first began my blog (back in 2015), I was only doing this part time. Which mean’t I only blogged every other month. But now an average work day for me is from 9 am – 2pm (while my daughter is at school and with a lunch break).  I also tried to squeeze in an hour or so of work around the time when the kids are in bed, so maybe another 1-2 hours. My weekends are usually spent doing family things & doing some house work. So usually I try to keep away from my phone and laptop but if there are order that come through from my shops, then I would normally do those. So at this point a typical workweek for me is 27 hours.

I hope that the honesty and transparency that I provide in my income reports helps inspires you to start a online business from home, whether you are just barely starting your Etsy shop or whether you’ve been blogging for a while and are looking for that breakthrough.

If you are interested in starting your own business, having a blog is a great way to promote and market your business / shop. I go through the steps of how to start your own blog here, which you are welcome to check out.

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